Content strategy
Keyword clusters, an editorial calendar and the pillars they hang off, agreed before a word is written.
Content writing for adult sites
Adult-vertical content briefs, E-E-A-T-aware editing, primary-source citation discipline. Written by a senior UK content writer, not AI.
UK editorial voice
E-E-A-T aware
No AI slop
What you get
Everything below is in the quote. No add-ons, no surprise line items later.
Long-form guides
Two to four thousand words with primary sources cited, written to be the page a search result should open.
Monthly blog cadence
A steady four to six posts a month, so the site keeps earning rankings instead of going quiet after launch.
Product-page copy
Product and service pages written to convert as well as rank, in the language your customers actually use.
Landing-page copy
Landing pages for paid traffic, written to survive ad review in a category where most copy does not.
E-E-A-T editing
Existing pages edited for experience, expertise and trust signals rather than rewritten for the sake of it.
AI-search readiness
Content structured so answer engines can quote a clean passage and attribute it back to you.
Every engagement
A written report every Friday
A short note each Friday covering what shipped that week, what is queued next, and anything waiting on a decision from you. You are never guessing where the project is.
Every engagement
30-day warranty after launch
Anything defective at delivery is fixed on us for the first thirty days after go-live, at no extra cost and without an argument about whose fault it was.
Every engagement
Your IP on final payment
Code, designs and the accounts we opened in your name are assigned to you on the final invoice, with repo access, deployment credentials and a written handover pack. No licence, no lock-in.
Pricing
Every engagement is scoped and quoted on its own.
No packages, no padded tiers
Price on application
After a 30-minute discovery call under NDA we send a written proposal: a fixed price for the agreed scope, milestone billing rather than a lump sum up front, and code and IP assigned to you on final payment.
What shapes the quote
- How much of the platform is custom versus configured
- Content volume, transcoding and storage
- Which processor and age-verification vendors you need
- Whether you are migrating from an existing platform
How the engagement runs
Staging and written reporting from the start, so you are never waiting to find out where things are.
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1
Week 0
Discovery and written scope
A 30-minute call under NDA, then a written scope with the deliverables and the reporting cadence. Retainers run month to month, not on a contract longer than you want.
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2
Weeks 1–2
Audit and baseline
We record exactly where you are before touching anything: rankings, traffic, index coverage and what your age gate is costing you. Everything afterwards is measured against it.
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3
Ongoing
Execution, prioritised
The work itself, ordered by impact against effort. Technical fixes are shipped by our engineers rather than handed to yours as a list of recommendations.
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4
Monthly
Report and re-plan
A written report each month against the baseline, then we agree together what the next month targets.
The challenge
The context most agencies won't say out loud.
Adult content marketing sits in an uncomfortable middle. Mainstream writers refuse the vertical. Cheap freelancers deliver Ozempic-adjacent AI slop with the wrong voice. We write senior, primary-source-cited editorial content that ranks and gets cited by AI search.
Why us
What a mainstream agency cannot credibly claim on this service.
UK editorial voice
Real UK senior writer voice. Not "US content mill with British spellings turned on".
Primary-source citations
Ofcom, ICO, BBFC, HMRC named directly. Not "according to industry sources".
No AI slop
No em-dashes. No "delve into". No "landscape of". No AI vocabulary tells. Human writer, human editing.
GEO-ready structure
Content structured for AI Overview and ChatGPT citation. Passages are quotable; sources are attributable.
Outcomes
Anonymised. Every client under NDA; specifics verifiable on request.
UK adult platform
6-month retainer
£2.5k/mo
Editorial content programme covering OSA compliance, GEO, and payment ops
24 published guides in 6 months. Organic traffic to content up 210%. Two guides now cited in ChatGPT responses to prompts about UK adult compliance.
Common questions
What we get asked most, answered honestly.
How do I know your writers do not use AI?
We publish a voice guide that names specific tells (em-dashes, "delve", "leverage", "landscape") that appear in AI output. Every draft is edited to that guide. You can spot-check any post.
How many posts per month do we get?
Foundation: 2-3. Growth: 4-6. Scale: 6-10 + landing pages + product copy.
Can you match our brand voice?
Yes. Voice-onboarding session at start of the retainer captures your voice guide. Everything published post-onboarding runs through that guide.
Do you write NSFW copy?
Product descriptions, service pages, editorial guides: yes, sex-positive where appropriate. Actual erotic fiction / creator content: not our specialism.
What is E-E-A-T and why does it matter here?
Experience, Expertise, Authoritativeness, Trustworthiness. Google's content quality framework. E-E-A-T signals especially matter for YMYL categories like adult. Our editorial approach optimises for it deliberately.
How does content writing tie into GEO / AI Overviews?
AI search cites passages, not whole pages. We structure content so passages are self-contained, citation-worthy, and source-attributable. Result: your content becomes citation material for ChatGPT, Perplexity, and Google AI Overviews.
Related services
These pair naturally with content writing. Bundle two or three under one engagement.
Talk to us about content writing.
30-minute confidential consultation. Every conversation starts with an NDA.
Book a consultation